Client’s memoir named 2013 Indie Book Awards finalist
Well… this is huge news: A memoir by one of my longtime clients has been named a 2013 Indie Book Awards finalist! I have worked with Jay Lefevers, the founder and president of the Phoenix-based appraisal company Viewpoint Group, since all the way back in 1998, and a couple years ago I became involved with […]
‘The best party of the season’ — put it on your calendar
I’m not the party-going type, so when I tell you I’m hitting the circuit, it means something. I’ve had a blast attending past Sarasota Magazine parties at Marie Selby Botanical Gardens, and I expect this year’s, scheduled for Tuesday, April 23, to be no exception. Dubbed Glamour in the Garden, the soirée is being promoted […]
The power of video
I’m sharing this Easter worship video I developed as part of my P.R. and marketing work for my client, the Church of the Redeemer. I project-managed and provided editorial oversight, and was lucky to work with a fantastic local production team. I particularly enjoyed the final editing process. Whether video has a more formal feel, […]
Anne-Marie Slaughter headlines this year’s Renaissance Luncheon
If you’re unaware of the myriad offerings of the Women’s Resource Center, a great opportunity to learn more is coming up quickly: On Tues., March 12, the Center hosts its biggest fundraising event of the year — the Renaissance Luncheon — at the Ritz-Carlton. “For our donors, [the luncheon] lets them know the good programs […]
Longtime client merges with national energy consulting firm
EYP Energy — a division of EYP, Inc., my longest-term client (based in New York) — has announced a strategic merger with The Weidt Group, one of the nation’s premier building energy consulting firms, currently headquartered in Minnesota, with additional offices in Colorado, Iowa and Wisconsin. Woo-hoo! Looking forward to helping my client communicate via […]
Two joyful ‘wHoops’ for Theresa Rose’s TEDxSarasota video
Wishing for “a life lived in the land of enough”? Yeah, me too. That’s why I encourage you to watch this very unique and gently inspiring video by Theresa Rose, who gave a talk in December at the TEDxSarasota event. Talking about her theory of joyful movement, struggles with body image, how to get unstuck […]
How I learned to ‘Get Things Done’
I’m usually a nose-to-the-grindstone kind of gal — I rarely take lunches out of the (home) office, tend to avoid schmooze fests (no matter how good for business they might be) and am usually too busy earning a living the hard way to take the time to learn how to earn a living the smart […]
More Joy in January
Sitting at my desk, immersed in updating content for a client website, all doors and windows open, and outside a bird singing one of the sweetest songs. So sweet, so soft, so near; it draws me away to the doorway and I search the surrounding bushes for the source of that singing. I finally spot […]
EYP client sweeps Zweig Letter marketing awards
EYP Architecture & Engineering (my longest-term client) just swept a series of marketing awards handed out by The Zweig Letter, a weekly publication dedicated to the architecture/engineering industry. Very cool! EYP placed first in three different categories: External Newsletter, Integrated Market Campaign and Target Marketing. One of the publication’s judges called EYP’s marketing program “very […]
Path Financial Facebook blog dedicated to good economic news
We’re so inundated with economic news each day — good news, bad news, who’s up, who’s down — my tendency is to sometimes just ignore the whole shebang, but one of my clients is trying to help folks zero in on the important positive news out there. Path Financial (whom I’m very proud to call […]